APA (7. basım) Alıntı

Aaker, D. A., & Day, G. S. (1990). Marketing research. John Wiley & Sons.

Chicago Style (17. basım) Atıf

Aaker, David A., ve George S. Day. Marketing Research. New York: John Wiley & Sons, 1990.

MLA (9th ed.) Atıf

Aaker, David A., ve George S. Day. Marketing Research. John Wiley & Sons, 1990.