APA (7th ed.) Citation

Roberto, N. (2002). User-friendly marketing research: How to use marketing research to make profitable decisions (2nd ed.). Life Cycle Press.

Chicago Style (17th ed.) Citation

Roberto, Ned. User-friendly Marketing Research: How to Use Marketing Research to Make Profitable Decisions. 2nd ed. Makati City: Life Cycle Press, 2002.

MLA (9th ed.) Citation

Roberto, Ned. User-friendly Marketing Research: How to Use Marketing Research to Make Profitable Decisions. 2nd ed. Life Cycle Press, 2002.