Cita APA

Kotler, P. (1984). Marketing management: Analysis, planning, and control (5th ed.). Prentice-Hall.

Citación estilo Chicago

Kotler, Philip. Marketing Management: Analysis, Planning, and Control. 5th ed. London: Prentice-Hall, 1984.

Cita MLA

Kotler, Philip. Marketing Management: Analysis, Planning, and Control. 5th ed. Prentice-Hall, 1984.

Warning: These citations may not always be 100% accurate.