Style de citation APA (7e éd.)

Burns, A. C., & Bush, R. F. (2000). Marketing research (3rd ed.). Prentice-Hall.

Style de citation Chicago (17e éd.)

Burns, Alvin C., et Ronald F. Bush. Marketing Research. 3rd ed. Upper Saddle River, N.J: Prentice-Hall, 2000.

Style de citation MLA (9e éd.)

Burns, Alvin C., et Ronald F. Bush. Marketing Research. 3rd ed. Prentice-Hall, 2000.