Wells, W., Burnett, J., & Moriarty, S. (2000). Advertising: Principles and practice (5th ed.). Prentice-Hall.
Chicago Style (17th ed.) CitationWells, William, John Burnett, and Sandra Moriarty. Advertising: Principles and Practice. 5th ed. Upper Saddle River, N. J: Prentice-Hall, 2000.
MLA (9th ed.) CitationWells, William, et al. Advertising: Principles and Practice. 5th ed. Prentice-Hall, 2000.
Warning: These citations may not always be 100% accurate.