APA (7th ed.) Citation

Eastman, S. T., & Ferguson, D. A. (2002). Broadcast/cable/web programming: Strategies and practices (6th ed.). Wadsworth/Thomson Learning.

Chicago Style (17th ed.) Citation

Eastman, Susan Tyler, and Douglas A. Ferguson. Broadcast/cable/web Programming: Strategies and Practices. 6th ed. Belmont, CA: Wadsworth/Thomson Learning, 2002.

MLA (9th ed.) Citation

Eastman, Susan Tyler, and Douglas A. Ferguson. Broadcast/cable/web Programming: Strategies and Practices. 6th ed. Wadsworth/Thomson Learning, 2002.