Andrews, J. C., & Shimp, T. A. (2025). Advertising, promotion, and other aspects of integrated marketing communications (11th edition.). Cengage.
Citazione stile Chigago Style (17a edizione)Andrews, J. Craig, e Terence A. Shimp. Advertising, Promotion, and Other Aspects of Integrated Marketing Communications. 11th edition. Australia, United States: Cengage, 2025.
Citatione MLA (9a ed.)Andrews, J. Craig, e Terence A. Shimp. Advertising, Promotion, and Other Aspects of Integrated Marketing Communications. 11th edition. Cengage, 2025.
Attenzione: Queste citazioni potrebbero non essere precise al 100%.