Cita APA (7th ed.)

Andrews, J. C., & Shimp, T. A. (2025). Advertising, promotion, and other aspects of integrated marketing communications (11th edition.). Cengage.

Cita Chicago (17th ed.)

Andrews, J. Craig, i Terence A. Shimp. Advertising, Promotion, and Other Aspects of Integrated Marketing Communications. 11th edition. Australia, United States: Cengage, 2025.

Cita MLA (9th ed.)

Andrews, J. Craig, i Terence A. Shimp. Advertising, Promotion, and Other Aspects of Integrated Marketing Communications. 11th edition. Cengage, 2025.