Cita APA (7th ed.)

Dhar, M. (2008). Brand management 101: 101 lessons from real-world marketing. John Wiley & Sons, Ltd. https://doi.org/10.1002/9781119207733

Cita Chicago (17th ed.)

Dhar, Mainak. Brand Management 101: 101 Lessons from Real-world Marketing. Hoboken, New Jersey: John Wiley & Sons, Ltd, 2008. https://doi.org/10.1002/9781119207733.

Cita MLA (9th ed.)

Dhar, Mainak. Brand Management 101: 101 Lessons from Real-world Marketing. John Wiley & Sons, Ltd, 2008. https://doi.org/10.1002/9781119207733.