Persuasion social influence and compliance gaining

The Seventh Edition of this field-leading textbook provides an accessible and rigorous presentation of major theories of persuasion and their applications to a variety of real-world contexts. In addition to presenting established theories and models, this text encourages students to develop and appl...

সম্পূর্ণ বিবরণ

গ্রন্থ-পঞ্জীর বিবরন
প্রধান লেখক: Gass, Robert H. (Author), Seiter, John S. (Author)
বিন্যাস: গ্রন্থ
ভাষা:English
প্রকাশিত: New York Routledge 2022.
সংস্করন:Seventh edition.
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