Kappe, E. R., & Stremersch, S. (2011). The effectiveness of pharmaceutical marketing. Erasmus Research Institute of Management, Erasmus University Rotterdam.
Citação norma ChicagoKappe, Eelco Roel, and Stefan Stremersch. The Effectiveness of Pharmaceutical Marketing. Rotterdam: Erasmus Research Institute of Management, Erasmus University Rotterdam, 2011.
Citação norma MLAKappe, Eelco Roel, and Stefan Stremersch. The Effectiveness of Pharmaceutical Marketing. Erasmus Research Institute of Management, Erasmus University Rotterdam, 2011.
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.