00000nam a2200000 i 4500 UP-8027390931311680567 Buklod 20250307153829.0 m |o d | ta 250307s2020 xxkad |rf b 001 0 eng 9781789662900 (paperback) 21468716 Pu-30058 PhP 1,698.00 DLC DCPA rda eng HD 49.3 C65 2020 Coleman, Amanda author. Crisis communication strategies how to prepare in advance, respond effectively and recover in full Amanda Coleman. London Kogan Page 2020 xviii, 201 pages 24 cm text txt rdacontent unmediated rdamedia volume nc rdacarrier Includes bibliographical references and index. 1 Are you ready for a crisis?: Creating and testing a crisis communication plan -- 2 Recognizing a crisis: What it is and how to spot it -- 3 The operational response: The approaches and how they relate to communications -- 4 Remembering the people: How employees should come first -- 5 It’s tough at the top: The role of leadership in a crisis -- 6 The impact on the community : Managing the consequences -- 7 It’s OK to not be OK : Ensuring support is in place -- 8 Stepping on the road to recovery -- 9 So, what happens next? Crisis communication is high stakes work. For communications managers and PR professionals, it's likely to be the most stressful time of their working life. Crisis Communication Strategies is a must-have handbook for laying the groundwork before a crisis hits, meaning that when the inevitable day comes, the company already has policies and procedures in place to leap into meaningful action without delay. Crisis Communication Strategies is unique in the way it equips readers to deal with any kind of crisis - whether caused by internal error, customer action, natural disasters, terrorism or political upheaval. Moving chronologically, the book opens by looking at the skills, policies and procedures that should be set up in advance, during times of normal business operations. It then moves on to look at how those procedures can be activated when a crisis occurs and during the immediate response. Finally, it delivers strategies for true long-term recovery for both the company itself and, where necessary, the wider community. Packed with actionable tips, checklists and global case studies, Crisis Communication Strategies is the essential guide to protecting your company and building true, long-term resilience. Provided by publisher. Communication in crisis management. Crisis management. FO UPD DCPA HD 49.3 C65 2020 Book