The appropriation of anthropology in market research dilemmas and possibilities for engagement from the perspective of an Asian practitioner

The appropriation of anthropology in market research dilemmas and possibilities for engagement from the perspective of an Asian practitioner

Dades bibliogràfiques
Autor principal: Cajilig, Pamela Gloria (Autor)
Format: Llibre
Idioma:English
Matèries:
Business anthropology.
Marketing research.