The appropriation of anthropology in market research dilemmas and possibilities for engagement from the perspective of an Asian practitioner

The appropriation of anthropology in market research dilemmas and possibilities for engagement from the perspective of an Asian practitioner

Detalles Bibliográficos
Autor Principal: Cajilig, Pamela Gloria (Author)
Formato: Libro
Idioma:English
Subjects:
Business anthropology.
Marketing research.