Unlocking Tacloban's potential consumer demand and influential factors in expanding leisure investments for vibrant tourism

Unlocking Tacloban's potential consumer demand and influential factors in expanding leisure investments for vibrant tourism

This study aims to evaluate the prevailing demand for leisure-oriented businesses in Tacloban City and its impact on entrepreneurs' decision-making regarding the expansion of leisure-oriented investments. A mixed-method design, primarily qualitative in nature, was employed. Qualitative data was...

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Bibliographic Details
Main Authors: Capon, Cates Angelic Y. (Author), Garcia, Jian Marish G. (Author), Verra, Dirck S. (Author)
Other Authors: Dacuyan, Flordeliz B. (adviser.)
Format: Thesis
Language:English
Subjects:
Entrepreneurship > Philippines > Tacloban City.
Consumer demand.
Leisure.
Vibrant tourism.