Inter-organizational culture Linking relationship marketing with organizational behavior

In order to be developed, inter-organizational relationships, as well as organizational cultures, rely on communication, learning, trust, commitment, and shared meanings and symbols. This book discusses the emergence and development of an inter-organizational culture, in which meanings, beliefs, and...

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Manylion Llyfryddiaeth

Prif Awduron:	Larentis, Fabiano (Awdur), Antonello, Claudia Simone (Awdur), Slongo, Luiz Antonio (Awdur)
Fformat:	Electronic Resource
Iaith:	English
Cyhoeddwyd:	Cham Springer International Publishing Imprint: Palgrave Pivot [2018]
Pynciau:	Leadership. Marketing. Organization. Planning.
Mynediad Ar-lein:	click here to access