00000nam a2200000 i 4500 UP-8027390931311309208 Buklod 20241017154356.0 m |o d | ta 241017s2019 enka 001 0 eng 9781138293168 (pbk) 20532074 $aB-38547 Linar Php5,794.74 Business Administration Department DLC DBUS rda eng HF 5415 B38 2019 Batat, Wided author. Experiential marketing consumer behaviour, customer experience and the 7Es Wided Batat. London New York Routledge 2019. xxiv, 277 pages illustrations 23 cm text rdacontent unmediated rdamedia volume rdacarrier Includes bibliographical references and index. Consumer behavior. Customer relations. Marketing. Relationship marketing. FO UPD DBUS HF 5415 B38 2019 Book