00000nam a22000005i 4500 UP-8027390931311308446 Buklod 20241017150023.0 m |o d | ta 241017s2020 caua 001 0 eng 9781526444707 (pbk) 20894945 B-38546 Linar Php6,160.00 Business Administration Department OCLC DBUS rda eng GN 346.5 K69 2020 Kozinets, Robert V., 1964- author Netnography the essential guide to qualitative social media research Robert V. Kozinets. 3E. Los Angeles SAGE Publications 2020. viii, 460 pages illustrations (some color) 24 cm text rdacontent unmediated rdamedia volume rdacarrier Ethnology Research Computer network resources. Ethnology Computer network resources. FO UPD DBUS GN 346.5 K69 2020 Book