00000nam a2200000 a 4500 UP-1685675941131608258 Buklod 20241014113718.0 a r |||| u| ta 231205s2011 xx a b 001 0 eng d 0538467444 9780538467445 UPVT-00020030137 IAI/DLC UPTC aacr eng HF 5415.13 F457 2011 Ferrell, O. C. Marketing management strategies O.C. Ferrell, Michael D. Hartline. 5th ed., international edition. Australia Mason, Ohio South-Western Cengage Learning [2011] xxii, 746 p. ill. 26 cm. Includes bibliographical references and indexes. Marketing Management. Marketing Management Case studies. Hartline, Michael D. Book FO UPTAC UPTAC HF 5415.13 F457 2011 Book