Trott, P. (2021). Innovation management and new product development (Seventh edition.). Pearson Education Limited.
Chicago-viite (17. p.)Trott, Paul. Innovation Management and New Product Development. Seventh edition. Harlow, England: Pearson Education Limited, 2021.
MLA-viite (9. p.)Trott, Paul. Innovation Management and New Product Development. Seventh edition. Pearson Education Limited, 2021.
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