Event management for the tourism and hospitality industries

Event management for the tourism and hospitality industries

Event Management for the Tourism and Hospitality Industries provides a theoretical and practical approach to teach students of Tourism and Hospitality the basics of planning, managing and evaluating all types of events. Chapters cover skills such as visitor segmentation, product analysis, developing...

Täydet tiedot

Bibliografiset tiedot
Päätekijä: Kolb, Bonita M (Tekijä)
Aineistotyyppi: Kirja
Kieli:English
Julkaistu: Abingdon, Oxon, New York, NY Routledge 2022.
Aiheet:
Hospitality industry > Management.
Hospitality industry > Planning.
Special events > Management.
Tourism > Management.
Tourism > Planning.