<?xml version="1.0" encoding="UTF-8"?>
<collection xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xsi:schemaLocation="http://www.loc.gov/MARC21/slim http://www.loc.gov/standards/marcxml/schema/MARC21slim.xsd" xmlns="http://www.loc.gov/MARC21/slim">
 <record>
  <leader>00000cab a22000003a 4500</leader>
  <controlfield tag="001">UP-1685675941123976173</controlfield>
  <controlfield tag="003">Buklod</controlfield>
  <controlfield tag="005">20231008011924.0</controlfield>
  <controlfield tag="006">a     r    |||| u|</controlfield>
  <controlfield tag="007">ta</controlfield>
  <controlfield tag="008">210413s        xx     d | ||r |||||   ||</controlfield>
  <datafield tag="040" ind1=" " ind2=" ">
   <subfield code="a">UPVTC</subfield>
  </datafield>
  <datafield tag="041" ind1="0" ind2=" ">
   <subfield code="a">eng</subfield>
  </datafield>
  <datafield tag="100" ind1="1" ind2=" ">
   <subfield code="a">Varona, Karen Y.</subfield>
   <subfield code="e">author.</subfield>
  </datafield>
  <datafield tag="245" ind1="1" ind2="0">
   <subfield code="a">OFW coverage in broadcast media</subfield>
   <subfield code="b">a case study of &quot;Byaheng Langit&quot;</subfield>
   <subfield code="c">Karen Y. Varona.</subfield>
  </datafield>
  <datafield tag="264" ind1=" " ind2="1">
   <subfield code="a">Iloilo City</subfield>
   <subfield code="b">University of the Philippines Visayas (UPV)</subfield>
   <subfield code="c">2010.</subfield>
  </datafield>
  <datafield tag="300" ind1=" " ind2=" ">
   <subfield code="a">pp.68-76.</subfield>
  </datafield>
  <datafield tag="520" ind1=" " ind2=" ">
   <subfield code="a">&quot;This paper examines OFW coverage in the longest running OFW-oriented program on AM Radio, &quot;Byaheng Langit,&quot; as well as its counterpart and namesake on TV. Specifically, the study answers the following questions: What OFW issues are tackled in the program? Is there an attempt to delve into OFW issues? What other issues need to be explored?  The study finds that &quot;Byaheng Langit&quot; coverage is generally lacking in content and relevance. After more than twenty years, the program still mainly dedicates itself to &quot;bridging the gap&quot; when this has ceased to be a problem with the advent of cellular phones and the internet. Also, since the program mostly focuses on free calls, content is severely limited into greetings, sending/receiving remittances/packages, requests for help to work abroad, and requests to buy something.  The challenge for &quot;Byaheng  Langit,&quot; and media, in general, is to put migration stories in context to enable Filipino audiences to better understand the phenomenon and to better reflect on whether it was good or bad. Issues suggested include the social costs of migration, return and reintegration, economic issues, labor export policies, and health/social issues.&quot;</subfield>
  </datafield>
  <datafield tag="650" ind1=" " ind2="0">
   <subfield code="a">Overseas Filipino Workers (OFW)</subfield>
   <subfield code="x">Press coverage.</subfield>
  </datafield>
  <datafield tag="653" ind1=" " ind2=" ">
   <subfield code="a">Byaheng Langit program.</subfield>
  </datafield>
  <datafield tag="773" ind1="0" ind2=" ">
   <subfield code="t">Danyag :the UPV journal of humanities and social sciences</subfield>
   <subfield code="g">15, 1 (Jun2010).</subfield>
  </datafield>
  <datafield tag="905" ind1=" " ind2=" ">
   <subfield code="a">FI</subfield>
  </datafield>
  <datafield tag="852" ind1=" " ind2=" ">
   <subfield code="a">UPTAC</subfield>
   <subfield code="b">UPTAC</subfield>
  </datafield>
  <datafield tag="942" ind1=" " ind2=" ">
   <subfield code="a">Article</subfield>
  </datafield>
 </record>
</collection>
