Social context effects on decision-making a neurobiological approach

Social context effects on decision-making a neurobiological approach

This thesis explores how social context influences the neurobiological processes underlying decision-making. To this end, this research takes an interdisciplinary approach, combining methods and insights from Psychology, Marketing, Economics, and Neuroscience. In particular, behavioral responses are...

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Bibliographic Details
Main Author: Stallen, Mirre
Format: Book
Language:English
Published: Rotterdam, Netherlands Erasmus University Rotterdam 2013.
Series:Advances in Psychology, Mental Health, and Behavioral Studies (APMHBS) Book Series
Subjects:
Neuroeconomics.
Cognitive neuroscience.
Decision making.
Decision making > Physiological aspects.
Economics > Psychological aspects.
Altruistic punishment.
Celebrity endorsement.
Conformity.
Cooperation.
In-group.
Neuroimaging.
Oxytocin.
Social context.
Social influence.
Social norms.
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