00000cam a22000004a 4500 UP-1685675941123958418 Buklod 20190503152106.0 a r |||| u| ta 031114s2004 enka rb |001 0|eng d 0470844248 (alk. paper) (iLib)UPTAC-00019200680 DLC UPVTC eng HF 5415.2 S558 2004 Smith, D. V. L. (David Van Lloyd) The art & science of interpreting market research evidence D.V.L. Smith and J.H. Fletcher. Art and science of interpreting market research evidence Chichester, West Sussex John Wiley & Sons c2004. x, 236 p. ill. 25 cm. Includes bibliographical references and index. Tac-2974g donated by UPAA Netherlands on June 24, 2015. Marketing research. Qualitative research. Statistics. Fletcher, J. H. Table of contents http://www.loc.gov/catdir/toc/wiley041/2003067249.html FO UPTAC UPTAC HF 5415.2 S558 2004 Book