Innovation management and new product development

Innovation management and new product development

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Detalhes bibliográficos
Autor principal: Trott, Paul
Formato: Livro
Idioma:English
Publicado em: Harlow, England, New York Financial Times/Prentice Hall c2012.
Edição:5th ed.
Assuntos:
Technological innovations > Management.
Industrial management.
Product management.