APA (7th ed.) Citation

Peter, J. P., & Donnelly, J. H. (2015). A preface to marketing management (Fourteenth edition.). McGraw-Hill Education.

Chicago Style (17th ed.) Citation

Peter, J. Paul, and James H. Donnelly. A Preface to Marketing Management. Fourteenth edition. New York, NY: McGraw-Hill Education, 2015.

MLA (9th ed.) Citation

Peter, J. Paul, and James H. Donnelly. A Preface to Marketing Management. Fourteenth edition. McGraw-Hill Education, 2015.