David, F. R., & David, F. R. (2015). Strategic management: Concepts and cases : a competitive advantage approach (Fifteenth edition..; Global edition.). Pearson.
Chicago Style (17th ed.) CitationDavid, Fred R., and Forest R. David. Strategic Management: Concepts and Cases : A Competitive Advantage Approach. Fifteenth edition..; Global edition. Boston: Pearson, 2015.
MLA (9th ed.) CitationDavid, Fred R., and Forest R. David. Strategic Management: Concepts and Cases : A Competitive Advantage Approach. Fifteenth edition..; Global edition. Pearson, 2015.
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