APA (7th ed.) Citation

Hollensen, S. (2007). Global marketing: A decision-oriented approach (4th ed.). Pearson Education.

Chicago Style (17th ed.) Citation

Hollensen, Svend. Global Marketing: A Decision-oriented Approach. 4th ed. Harlow, England: Pearson Education, 2007.

MLA (9th ed.) Citation

Hollensen, Svend. Global Marketing: A Decision-oriented Approach. 4th ed. Pearson Education, 2007.