The death of modern management how to lead in the new world disorder - Owen, Jo. (Hoboken, NJ John Wiley & Sons, 2009)
Introduction : how we got here and where we are going -- Strategy : from following the rules to making the rules -- Marketing : from selling benefits to selling dreams -- Power : shifts to a new world disorder -- Money : from CAPM to the road to ruin -- Information : from deficit to hyperinflation -- Knowledge : from ignorance to the disintegration of the firm -- Organisations : from compliance to commitment -- Change : why dinosaurs can't dance -- Employees : from slavery to freedom (and back again) -- Managers : power and making things happen -- Leaders : no more heroes.
Includes bibliographical references and index.
Keywords: Management; Leadership