APA (7th ed.) Citation

Blythe, J., & Zimmerman, A. S. (2005). Business-to-business marketing management: A global perspective. Thomson/South-Western.

Chicago Style (17th ed.) Citation

Blythe, Jim, and Alan S. Zimmerman. Business-to-business Marketing Management: A Global Perspective. Mason, Ohio: Thomson/South-Western, 2005.

MLA (9th ed.) Citation

Blythe, Jim, and Alan S. Zimmerman. Business-to-business Marketing Management: A Global Perspective. Thomson/South-Western, 2005.

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