Hinkle, C. L., & Lanigan, E. F. (1984). Cases in marketing management: Issues for the 1980s. Prentice-Hall.
Chicago Style (17th ed.) CitationHinkle, Charles L., and Esther F. Lanigan. Cases in Marketing Management: Issues for the 1980s. Englewood Cliffs, N.J: Prentice-Hall, 1984.
MLA (9th ed.) CitationHinkle, Charles L., and Esther F. Lanigan. Cases in Marketing Management: Issues for the 1980s. Prentice-Hall, 1984.
Warning: These citations may not always be 100% accurate.