McCarthy, E. J. (1960). Basic marketing; a managerial approach. Irwin.
Chicago Style (17th ed.) CitationMcCarthy, Edmund Jerome. Basic Marketing; a Managerial Approach. Homewood, Ill: Irwin, 1960.
MLA引文McCarthy, Edmund Jerome. Basic Marketing; a Managerial Approach. Irwin, 1960.
警告:這些引文格式不一定是100%准確.