APA引文

Cravens, D. W., & Piercy, N. F. (2010). Strategic marketing (9th ed., International edition 2010.). McGraw-Hill Education (Asia).

Chicago Style (17th ed.) Citation

Cravens, David W., and Nigel F. Piercy. Strategic Marketing. 9th ed., International edition 2010. Singapore: McGraw-Hill Education (Asia), 2010.

MLA引文

Cravens, David W., and Nigel F. Piercy. Strategic Marketing. 9th ed., International edition 2010. McGraw-Hill Education (Asia), 2010.