Cases in consumer behavior

Cases in consumer behavior

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Dades bibliogràfiques
Autor principal: Debruicker, F. Stewart
Format: Llibre
Idioma:English
Publicat: Englewood Cliffs, N.J. Prentice-Hall c1986.
Matèries:
Consumer > Case studies.
Marketing research > Case studies.
Motivation research (Marketing) > Case studies.