Marketing management strategy and cases

Sonraí bibleagrafaíochta
Príomhchruthaitheoir:	Dalrymple, Douglas J.
Rannpháirtithe:	Parsons, Leonard J.
Formáid:	LEABHAR
Teanga:	English
Foilsithe / Cruthaithe:	New York J. Wiley c1986.
Eagrán:	4th ed.
Sraith:	Wiley series in management
Ábhair:	Marketing > Management. Marketing > Management > Case studies.