Bell, M. L. (1979). Marketing, concepts and strategy (3d ed.). Houghton Mifflin.
Citación estilo ChicagoBell, Martin L. Marketing, Concepts and Strategy. 3d ed. Boston: Houghton Mifflin, 1979.
Cita MLABell, Martin L. Marketing, Concepts and Strategy. 3d ed. Houghton Mifflin, 1979.
Warning: These citations may not always be 100% accurate.