Skinner, S. J. (1990). Marketing. Houghton Mifflin Co.
Chicago Style (17th ed.) CitationSkinner, Steven J. Marketing. Boston: Houghton Mifflin Co, 1990.
MLA (9th ed.) CitationSkinner, Steven J. Marketing. Houghton Mifflin Co, 1990.
Warning: These citations may not always be 100% accurate.