Gale, C., Borden, N. H., & Jeannet, J. (1986). Cases in international marketing. Prentice-Hall.
Chicago Style (17th ed.) CitationGale, Christopher, Neil Hopper Borden, and Jean-Pierre Jeannet. Cases in International Marketing. Englewood Cliffs, New Jersey: Prentice-Hall, 1986.
MLA (9th ed.) CitationGale, Christopher, et al. Cases in International Marketing. Prentice-Hall, 1986.
Warning: These citations may not always be 100% accurate.