Citazione Stile APA (7a Edizione)

Moriarty, S. E. (1991). Creative advertising: Theory and practice (2nd ed.). Prentice Hall.

Citazione stile Chigago Style (17a edizione)

Moriarty, Sandra E. Creative Advertising: Theory and Practice. 2nd ed. Englewood Cliffs, N.J: Prentice Hall, 1991.

Citatione MLA (9a ed.)

Moriarty, Sandra E. Creative Advertising: Theory and Practice. 2nd ed. Prentice Hall, 1991.