Kotler, P. (1999). Marketing management: An Asian perspective (2nd ed.). Prentice Hall.
Citación estilo ChicagoKotler, Philip. Marketing Management: An Asian Perspective. 2nd ed. Singapore: Prentice Hall, 1999.
Cita MLAKotler, Philip. Marketing Management: An Asian Perspective. 2nd ed. Prentice Hall, 1999.
Warning: These citations may not always be 100% accurate.