00000cam a22000004a 4500 UP-1685675941123681101 Buklod 20071009080142.0 a r |||| u| ta 860609s1967 xx r |001 0|eng d (iLib)UPTAC-00000000862 UPVTC eng P 90 F44 1967 Feliciano, Gloria D. Philippine mass media in perspective edited b Gloria D. Feliciano and Crispulo J. Icban, Jr. Quezon City Capitol Pub. House c1967. 352 p. Includes index. Table of Contents: Introduction. Foreword -- Part One. Print Media: 1. Press / J. L. Castro -- 2. Periodicals / L. O. Ty -- 3. Graphic Arts / D. D. Aguila -- Part Two. Broadcast Media: 4. Broadcasting / F. Trinidad -- 5. Educational Television / P. Katigbak-Tan -- 6. Instructional Television / L. H. Larkin -- 7. Commercial Television / C. Panlasigui -- Part Three. Film: 8. Movies / T. F. Agcaoili -- 9. Documentaries / L. V. Avellana -- Part Four. Advertising and Public Relations: 10. Advertising / J. P. Magsaysay -- 11. Public Relations / P. E. Teodoro -- Part Five. Public Information: 12. Public Information / C. V. Pedroche -- Part Six. Book Publishing: 13. Book Publishing / A. C. Cruz -- Part Seven. Communication Research: 14. Communication Research / G. D. Feliciano and C. J. Icban. -- About the Authors. General Bibliography. Appendices. Index. Mass media Philippines. Icban, Crispulo J. Table of contents only https://drive.google.com/file/d/12wAcSFb_p3slYhFVXi1g0sSV1GYZmG25/view?usp=sharing FI UPTAC UPTAC P 90 F44 1967 Book