Marketing management text and cases.

Marketing management text and cases.

Bibliografske podrobnosti
Glavni avtor: Dalrymple, Douglas J.
Drugi avtorji: Parsons, Leonard J.
Format: Knjiga
Jezik:English
Izdano: New York Wiley c1995.
Izdaja:6th ed.
Teme:
Marketing > Management.
Marketing > Management > Case studies.