Marketing management text and cases.

Marketing management text and cases.

Detalles Bibliográficos
Autor Principal: Dalrymple, Douglas J.
Outros autores: Parsons, Leonard J.
Formato: Libro
Idioma:English
Publicado: New York Wiley c1995.
Edición:6th ed.
Subjects:
Marketing > Management.
Marketing > Management > Case studies.