Cita APA (7a ed.)

Dalrymple, D. J., & Parsons, L. J. (1995). Marketing management: Text and cases (6th ed.). Wiley.

Cita Chicago Style (17a ed.)

Dalrymple, Douglas J., y Leonard J. Parsons. Marketing Management: Text and Cases. 6th ed. New York: Wiley, 1995.

Cita MLA (9a ed.)

Dalrymple, Douglas J., y Leonard J. Parsons. Marketing Management: Text and Cases. 6th ed. Wiley, 1995.