Intercultural Public Relations Realities and Reflections in Practical Contexts

Intercultural Public Relations Realities and Reflections in Practical Contexts

This book continues the groundbreaking work begun in Intercultural Public Relations: Theories for Managing Relationships and Conflicts with Strategic Publics (Routledge, 2018), by applying the theoretical framework of intercultural public relations to actual practice. Practical public relations c...

Deskribapen osoa

Xehetasun bibliografikoak
Beste egile batzuk: Ni, Lan (Argitaratzailea), Schlupp, Qi Wang (Argitaratzailea), Sha, Bey-Ling (Argitaratzailea)
Formatua: Liburua
Hizkuntza:English
Gaiak:
Public relations.
Intercultural communication.