In the minds of Philippine audiences constructions of Malaysian culture from two TV soap operas

In the minds of Philippine audiences constructions of Malaysian culture from two TV soap operas

Prolonged exposure to specific media programs has been observed to develop certain perceptions, attitudes and particular constructions of reality. As a powerful medium that captures the attention of a wide range of audiences, television (TV) soap operas shape and reshape the latter?s values and beli...

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Main Authors: Quirante, Aleli A. (Author), Sugbo, Victorio N. (Author)
Format: Analytics
Jezik:English
Izdano: 2010.
Teme:
Media exposure.
Mediated communication.
Narrative.
TV soap opera.
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