The CIM marketing dictionary

Detaylı Bibliyografya
Yazar:	Hart, Norman A. (Yazar)
Kurumsal yazarlar:	Chartered Institute of Marketing, CAM Foundation
Materyal Türü:	Kitap
Dil:	English
Baskı/Yayın Bilgisi:	Oxford, England Butterworth-Heinemann c1996
Edisyon:	5th edition.
Seri Bilgileri:	Marketing series (London, England). Professional development
Konular:	Marketing > Dictionaries.