Managerial economics in a global economy - Salvatore, Dominick (New York Oxford University Press, 2007)
The nature and scope of managerial economics -- Optimization techniques and new management tools -- Demand theory -- Demand estimation -- Demand forecasting -- Production theory and estimation -- Cost theory and estimation -- Market structure: perfect competition, monopoly, and monopolistic competition -- Oligopoly and firm architecture -- Game theory and strategic behavior -- Pricing practices -- Regulation and antitrust: the role of government in the economy -- Risk analysis -- Long-run investment decisions: capital budgeting.
Photocopy.
Includes bibliographical references and index.
Keywords: Managerial economics