Cita APA (7a ed.)

Purvis, S. C. (2011). Which ad pulled best?: 20 case histories on how to write and design ads that work (Tenth edition.). McGraw-Hill/Irwin.

Cita Chicago Style (17a ed.)

Purvis, Scott C. Which Ad Pulled Best?: 20 Case Histories on How to Write and Design Ads That Work. Tenth edition. New York, NY: McGraw-Hill/Irwin, 2011.

Cita MLA (9a ed.)

Purvis, Scott C. Which Ad Pulled Best?: 20 Case Histories on How to Write and Design Ads That Work. Tenth edition. McGraw-Hill/Irwin, 2011.