TY - BOOK T1 - Essentials of strategic management the quest for competitive advantage A1 - Gamble, John E. A1 - Peteraf, Margaret Ann A1 - Thompson, Arthur A. Jr. 1940- LA - English PP - New York, NY PB - McGraw-Hill Education YR - 2017 ED - 5e. UL - https://tuklas.up.edu.ph/Record/UP-1685594773862117471 OP - 462 NO - McGraw-Hill Education international edition. NO - Includes indexes. CN - HD 30.28 G36 2017 SN - 9781259255915 SN - 1259255913 KW - Strategic planning. KW - Business planning. KW - Competition. KW - Strategic planning : Case studies. ER -